Case studies

Vol.08 · Case Studies

— Illustrative campaign examples

Every campaign begins with your objective and target account list — not what we want to sell. See how each campaign is scoped, delivered and measured.

Campaign example archive·4 filed·4 verticals·Audit-grade attribution

Featured example

HR Tech · Lead GenerationIllustrative

Qualified HCM contacts delivered against an agreed lead specification.

The client didn't need more HR contacts — they needed contacts that matched a clearly defined specification.

933
Qualified leads delivered: 12,423
Prospects targeted: 50.47%
Email open rate: 7.51%
Click-through rate

“Products for people — not the other way around.”

— Enterprise HCM platform

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— The casebook

3 exhibits

SaaS · Content SyndicationIllustrative
1,150 qualified leads through staged content nurturing.
The client didn't need more downloads — they needed downloads that carried documented engagement context.
1,150
Qualified leads delivered
6
Content assets sequenced
48 hrs
Nurture cadence
Enterprise SaaS platform
Cybersecurity · Lead GenerationIllustrative
Australian market entry in six months.
A US cybersecurity and networking company needed to enter Australia fast — with delivery designed around documented Australian Privacy Principles requirements.
5,500+
Qualified companies identified
15,650
Prospects surfaced & verified
6
Content assets localized
US cybersecurity and networking company
Network Services · ABMIllustrative
1,650 leads at 38.95% open rate — during global lockdown.
A global leader in enterprise network services and DDI needed to keep selling when the world stopped buying.
1,650
Leads delivered
38.95%
Email open rate
16.27%
Click-through rate
Enterprise network-services provider

— Start a program

Tell us what you're trying to solve.

We'll come back with a plan built around your goals — not our service menu.

Book a strategy call

Your campaign objective comes first.The delivery model follows.

Qualified HCM contacts delivered against an agreed lead specification.

1,150 qualified leads through staged content nurturing.

Australian market entry in six months.

1,650 leads at 38.95% open rate — during global lockdown.

Tell us what you're trying to solve.