- 01Set the spec
- 02Target on engagement
- 03Qualify & route
- 04Audit the cohort
Qualified means it meets your spec.
Multi-channel demand with SDR-assist and a lead specification written with your team — fewer, better-qualified leads with auditable provenance.
Lead volume is meaningless when delivered records arrive off-spec.
Without a shared lead specification and traceable provenance, delivery quality drifts. We define the required titles, seniority, accounts, geography, engagement and opt-in state before activation.
A defined motion, not a retainer.
Set the spec
Your team and Magrofy document the lead specification before activation.
Target on engagement
Inbound and outbound aimed at accounts with recent engagement signals.
Qualify & route
SDR-assist filters and hands off with structured context.
Audit the cohort
Specification compliance and provenance are reviewed against the agreed criteria.
What the program actually does.
Engagement-led targeting
Channels are directed toward accounts showing documented content-engagement signals.
Qualification framework
The lead specification written with your team, not for them.
SDR-assist motion
Structured outreach with a clean, documented handoff.
Provenance for revops
Every lead traceable to its source for audit and attribution.
What this program is measured against.
Programs without metrics drift. We define what good looks like during scoping and report against it from week one.
Lead spec agreed before anything ships
Auditable lead provenance for revops
1:1 replacement inside 24 hours on anything that misses spec
Questions buyers ask first.
Programs that ship better together.
LeadGeneration.
Scopedtoyourspec.
A 30-minute working session with the strategist who would run it — not an SDR. We'll tell you honestly whether we're the right fit.
